Greetings all!

We have a small assignment for our Leadership 201 session on vision and being able to communicate it.

You need to create

  • A new company
  • A vision for that company
  • An elevator pitch for the company
  • (Optional) A strategy for starting the company


Ideally your vision will have A, B, C, D.

  • Accessible (people can see themselves in it)
  • Beneficial to others
  • Collaborative (everyone on the team can help achieve that vision
  • Defensible, for those times when people push back


You can start on this form and save it, but it shouldn’t take long to complete. When you hit submit, it will be emailed both to you and to me. You are welcome to redo it or do it more than once.

Thanks, and always…

Do good!