About
Do Good U was established to bring more good into the world
Through a time tested yet unique method of helping people learn, we work with schools and businesses, one client at a time, tailoring our program to fit their needs.
We focus primarily on two areas: leadership and culture.
Many of the benefits of consistent leadership and a cohesive culture are obvious. The rest are just as important and can last for years.
The Why
Every university has a goal of increasing knowledge and understanding, and the purpose of Do Good University is the same. Like a school of medicine or business, we focus on one particular area of practice. That area for us is good.
Our simple yet challenging goal is to bring more good into the world and make that good grow. That will make the world a better place for everyone in it.
The What
Do you think there is enough good in the world? In your company?
We will help your company add to the good while improving your bottom line through:
- Deeper Customer Loyalty
- Higher Employee Retention
- Increased Productivity
The How
- Evaluation: Using proprietary surveys and interviews, we help companies find the good and the not so good.
- Education: Based on our evaluations, we teach your entire team the importance of good and how to do good.
- Elevation: The result is elevation – enriched customer relations, clean internal communication, and a do-good brand.
Our Staff
Lewis Greer
Lewis Greer, founder and CEO of Do Good U, is a lifelong learner, teacher, writer, and leader. He has served in a wide variety of fields, from ministry to music and from tennis to tech. Lewis has authored two books, written the lyrics for scores of songs, and has helped several authors publish their own books.
Lewis served as the General Manager of high end athletic clubs, as an executive in a software company, and he has also served as the state director for a national golf ministry.
Following his service in the U.S. Army, Lewis studied for the ministry and has applied those principles in his work life.
His purpose is to help bring more good into the world, and to empower leaders in both business and education to do the same.
Kaitlyn Root
Kaitlyn Root serves as the Office Manager for Do Good U.
She began her career in health administration and has held various human resources roles after graduating with a Master’s degree in Public Administration from Grand Canyon University.
Kaitlyn is a wife and homeschooling mama to three. In her free time, she serves in her local church as a volunteer in children’s ministry.
Mark Nelson
A native of Pittsburg, Kansas, Mark Nelson excelled in basketball in high school, was named First Team All-State his senior year, and then continued to excel in the sport as a college player and as a coach.
He played in the Elite Eight at the NCAA tournament, graduating from Kansas State University. Following that he continued on the courts, coaching for the next 20 years, including taking his team at Wabash Valley Junior College to the NJCAA Final Four. During his coaching career, he worked with several future NBA players.
Moving to the NCAA Division I level, Nelson was the assistant head coach for Grand Canyon University. His leadership was recognized by the school, and he moved to the administrative side as assistant athletic director for the university.
With a passion for leadership — and a Masters degree in that field — Mark moved to the Club Sports Assistant Director role at Grand Canyon University. There he helped build one of the largest and most successful club sports programs in the nation, consisting of more that 45 sports and more than 2,000 student athletes.
There he created and launched a leadership program for club sports student leaders that is unique in the country. It has become a reason why many coaches recommend GCU to their student athletes as a college destination.
In 2022 Mark invited Do Good U into that program, adding an additional level of learning for those who had already been through the initial curriculum.
